Keywords = brand loyalty
The Effects of Consumer Confusion on Decision Postponement and Brand Loyalty of Sport Clothing

Volume 6, Issue 3, February 2018, Pages 87-100

Seyed Ehsan Amirhoseini; Fatemeh Roshani; fariborz fathi


The relationship between brand identity with loyalty of fans of Esteghlal and Persepolis (A Case Study of Mazandaran province)

Volume 5, Issue 2, November 2016, Pages 77-86

tahere ebrahimipoor; Saeid Amirnezhad; Seyed Emad Hosseini; Maziyar Kalashi


Analysis and Modeling of Fan-based brand equity in Iran Football Clubs

Volume 3, Issue 3, March 2015, Pages 51-64

Abolfazl Farahani; Hamid Ghasemi; Habib Honari; Mohammad Rasoul Khodadadi


Brand loyalty role between Brand love and Brand advocacy (A case study: Malavan Anzali sport brand)

Volume 3, Issue 1, August 2014, Pages 23-36

Seyed Moslem Alavai; Mehdi Najafi Siahroodi