Keywords = Brand
Number of Articles: 2
The Role of Team Identification in Fans Loyalty of Iranian Football Industry

Volume 7, Issue 1, 2018, Pages 57-68

Amin Rashid Lamir; Amir Montazeri; Samira Feizi

The Relationship between Brand Personality and Consumer-based Brand Equity of Selected Football Clubs in Iranian Premier liague

Volume 6, Issue 4, March 2018, Pages 83-91

Niloofar Khandan; Nahid Atghia; maryam mokhtari dinani

Applied Research of Sport Management

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