heshmatolah moradi sharaf; Gholamreza Shabani; masoumeh majidiparast; nasrallah erfani
Abstract
The aim of present study was to Design a structural model of tendency to migration in national team athletes of the Islamic Republic of Iran. This research was descriptive-correlational type and based on structural equations. The statistical population included all athletes in the national teams of the ...
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The aim of present study was to Design a structural model of tendency to migration in national team athletes of the Islamic Republic of Iran. This research was descriptive-correlational type and based on structural equations. The statistical population included all athletes in the national teams of the Islamic Republic of Iran, of which 383 available people (N=383) were selected as a statistical sample. The researchers collected information from 26 in-depth interviews with the experts and researchers in the subject, and the data from the interview were coded and analyzed. Then, a questionnaire was designed in accordance with the obtained codes in the form of 36 items with a five-point Likert scale, and the validity and reliability of it were confirmed. The results of the structural model showed that the identified individual, managerial, structural and facility-welfare factors are appropriate to study the tendency of athletes to migrate and there is a high correlation between these factors. Also, according to the results of Friedman test, there is a significant difference between the ranking of athletes' tendency to migrate (P<0.01). According to the results of the present study, it seems that organizations and institutions in charge of sports can take effective steps to reduce the migration of the most valuable sports resources by paying sufficient attention to the important identified factors and adopting appropriate strategies related to these factors.KeywordsMigration tendency, Sports migration, National team athletes, structural model
Heshmatollah Moradisharaf; MehrAli Hematinazhad; Noshin Banar
Volume 5, Issue 3 , February 2017, , Pages 79-91
Abstract
The aim of present study was to identify motivators of sport sponsorship in Hamadan province. The present study in terms of research methodology was descriptive – survey. 243 managers (123 corporate and 120 sport managers) responded the researcher-made questionnaire including 33 five digit Likert ...
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The aim of present study was to identify motivators of sport sponsorship in Hamadan province. The present study in terms of research methodology was descriptive – survey. 243 managers (123 corporate and 120 sport managers) responded the researcher-made questionnaire including 33 five digit Likert items. The face and content validity of the questionnaire was ratified by the experts and its reliability was estimated using Cronbach's alpha (a=0.93) based on a pilot study which was carried out among 30 sports and corporate managers. In order to analyze the data, exploratory and confirmatory factor analysis were used to identify sports sponsor’s motivation factors. Research results revealed six factors including structural factors, advertising, and facilities, environmental, cultural and management as motivation factors supporting corporate executives and directors of sports from the perspective of sports and confirmatory factor analysis model showed a good fit. Since financial sponsorship is one of the main fiscal resources for sports organizations, the corporate and sports managers are suggested to get familiar with the sport marketing knowledge, provide appropriate support plans and benefits provided to sponsors companies are encouraged to enter the field of sports sponsorship.
