In collaboration with Payame Noor University and Scientific Association of Sports Management of Iran
Designing Sports Tourism Development Model with AIDAR Advertising Framework in Different Types of Mass Media

zahra asadi; Hamid Ghasemi; reza saboonchi

Volume 8, Issue 3 , January 2020, , Pages 89-102

  The aim of present study was to design sports tourism development model with AIDAR advertising platform in mass media. The research method is combined and field-based. The statistical population consisted of the experts of sport and championship and tourism specialists. In the qualitative section, 384 ...  Read More