The Effect of Volunteer Management on the Willingness of Volunteers to Continue Cooperation in Student Sports with the Mediating Role of Job Satisfaction

Document Type : Research Paper

Authors

1 Associate Professor, Department of Sports Management, Shahrood University of Technology, Shahrood, Iran.

2 Assistant Professor, Department of Sports Management, Shahrood University of Technology, Shahrood, Iran.

3 Ph.D. Student, Department of Sports Management, Shahrood University of Technology, Shahrood, Iran.

10.30473/arsm.2025.69319.3812

Abstract

The current research was conducted with the aim of the effect of volunteer management on the willingness of volunteers to continue their cooperation in student sports with the role of mediator of job satisfaction. The method of this research was descriptive and correlational data collection. The statistical population of this research was formed by student sports volunteers of Hormozgan province. 420 people were Simple Random Sampling as the research sample. To collect data after verifying validity and reliability, volunteer management questionnaires (Winsor et al., 2005), desire to continue cooperation (Chu et al., 2005) and job satisfaction of volunteers (Chu et al., 2020) were used. became. Also, the data were analyzed using structural equation modeling and partial least squares approach and PLS software. The results of the research showed that volunteer management has a positive and significant effect on the continued cooperation of volunteers as well as the job satisfaction of volunteers. Job satisfaction also has a positive and significant effect on volunteers' continued cooperation. Also, the results showed that job satisfaction has a mediating role in the relationship between volunteer management and volunteers' continued cooperation. Therefore, considering the mediating role of job satisfaction, it is necessary to develop effective strategies to increase job satisfaction, such as participation, training and empowerment of volunteers in the organization's decisions, so that we can hope for the continued cooperation of volunteers.

Keywords

References

Aisbett, L., Randle, E., & Kappelides P. (2015). Future volunteer intentions at a major sport event. Ann Leis Res, 18(4), 491-509. https://doi.org/10.1080/11745398.2015.1079492
 Al Mutawa, O. (2015). Impact of volunteer management practice on volunteer motivation and satisfaction to enhance volunteer retention. Brunel University London. http://bura.brunel.ac.uk/handle/2438/11581
 Alfes, K., Antunes, B., & Shantz, A.D. (2017). The management of volunteers–what can human resources do? A review and research agenda. Int J Hum Resour Manag, 28(1), 62-97.  Doi: 10.1080/09585192.2016.1242508
 Allen, J. B., & Bartle, M. (2014). Sport event volunteers’ engagement: Management matters. Managing Leisure, 19(1), 36-50. Doi:10.1080/13606719.2013.849502
 Alsalhi, A., Fazli Idris, D., Alam, S.S. (2020). The mediating role of customer satisfaction on the effect of emotional labour strategies of the flight attendants of Malaysia AirAsia on customer loyalty. Dialektika Jurnal Ekonomi dan Ilmu Sosial, 9(1), 50-68. DOI:10.36636/dialektika.v9i1.3538
Andam, R., Montazeri, A., & Feizi, S. (2014). The Study of Organizational and Occupational Commitment Among Physical Education Employees in Governmental Universities of Iran. International Journal of Sport Management, Recreation & amp; Tourism, 15, 32–48. https://doi.org/10.5199/ijsmart-1791-874x-15c
Bang, H., Ross, S., & Reio, T. G. (2012). From motivation to organizational commitment of volunteers in non‐profit sport organizations. Journal of Management Development, 32(1), 96–112. https://doi.org/10.1108/02621711311287044
Boezeman, E. J., & Ellemers, N. (2009). Intrinsic need satisfaction and the job attitudes of volunteers versus employees working in a charitable volunteer organization. Journal of Occupational and Organizational Psychology, 82(4), 897–914. Portico. https://doi.org/10.1348/096317908x383742
Bowen, D. E., & Lawler III, E. E. (1995). Empowering service employees. MIT Sloan Management Review, 36(4), 73.
Cho, H., Wong, Z., & Chiu, W. (2020). The Effect of Volunteer Management on Intention to Continue Volunteering: A Mediating Role of Job Satisfaction of Volunteers. Sage Open, 10(2). https://doi.org/10.1177/2158244020920588
Cuskelly, G., Taylor, T., Hoye, R., & Darcy, S. (2006). Volunteer Management Practices and Volunteer Retention: A Human Resource Management Approach. Sport Management Review, 9(2), 141–163. https://doi.org/10.1016/s1441-3523(06)70023-7
De Clerck, T., Willem, A., De Cocker, K., & Haerens, L. (2022). Toward a Refined Insight Into the Importance of Volunteers’ Motivations for Need-Based Experiences, Job Satisfaction, Work Effort, and Turnover Intentions in Nonprofit Sports Clubs: A Person-Centered Approach. VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations, 33(4), 807-819. https://doi.org/10.1007/s11266-021-00444-5
Farahani, A., Ghasemi, H., & Sedaghati, N. (2022). Explaining the role of the volunteer movement in the development of social capital of the Red Crescent Society (approach of sports volunteers). Organizational Behavior Management in Sport Studies, 9(3), 71-86. (In Persian)
Fornell, C., & Larcker, D. F. (1981). Structural equation models with unobservable variables and measurement error: Algebra and statistics. Journal of Marketing Research, 18(3), 382–388. https://doi.org/10.1177/002224378101800313
Ghasemy, M., Teeroovengadum, V., Becker, J.-M., & Ringle, C. M. (2020). This fast car can move faster: a review of PLS-SEM application in higher education research. Higher Education, 80(6), 1121–1152. https://doi.org/10.1007/s10734-020-00534-1
Giannoulakis, C., Wang, C.-H., & Felver, N. (2015). A modeling approach to sport volunteer satisfaction. International Journal of Event and Festival Management, 6(3), 182–199. https://doi.org/10.1108/ijefm-04-2014-0010
 Hamidi, M., Andam, R., & Taslimi, Z. (2013). The investigation of volunteer’s management dimensions in sport for all. Applied Research in Sport Management, 2(2), 67-78.  Dor: 20.1001.1.23455551.1392.2.2.6.2
Hashemi Siavoshani, M., Javadipour, M., & Ghorbani, M. H. (2021). Codification of Strategic Human Resource Management Plan in Ministry of Sports and Youth. Human Resource Management in Sports, 8(2), 237-253. (In Persian) DOI: 10.22044/SHM.2020.8093.1935
Hayton, J. W. (2016). Plotting the motivation of student volunteers in sports-based outreach work in the North East of England. Sport Management Review, 19(5), 563–577. https://doi.org/10.1016/j.smr.2016.06.004
Heskett, J. L. (1997). The service profit chain: How leading companies link profit and growth to loyalty, satisfaction, and value. https://doi.org/10.30473/fmss.2022.64851.2460
 Kim, M., Zhang, J. J., & Connaughton, D. (2010). Modification of the volunteer functions inventory for application in youth sports. Sport Management Review, 13(1), 25-38.https://doi.org/10.1016/j.smr.2009.04.005
 Kim, S., Hong, S. I., & Andrew, D. P. S. (2013). Sustainable volunteerism at a major international sporting event: The impact of perceived event prestige. Journal of Applied Sport Management, 5, 49–72.
Koutrou, N., & Downward, P. (2015). Event and club volunteer potential: the case of women’s rugby in England. International Journal of Sport Policy and Politics, 8(2), 207–230. https://doi.org/10.1080/19406940.2015.1102756
Licciardello, O., Di Marco, G., & Mauceri, M. (2013). Motivations and Perceived Organizational Climate Among Volunteers of Italian Red Cross. Procedia - Social and Behavioral Sciences, 84, 584–588. https://doi.org/10.1016/j.sbspro.2013.06.608
Millette, V., & Gagné, M. (2008). Designing volunteers’ tasks to maximize motivation, satisfaction and performance: The impact of job characteristics on volunteer engagement. Motivation and Emotion, 32(1), 11–22. https://doi.org/10.1007/s11031-007-9079-4
 Nagel, S., Seippel, R., Breuer, C., Feiler, S., & Scheerder, J. (2019).Volunteer satisfaction in sports clubs: A multilevel analysis in European countries. International Review for the Sociology of Sport, 55(6), 1074–1093. https://doi.org/10.1177/1012690219880419
Omoto, A. M., & Snyder, M. (1995). Sustained helping without obligation: Motivation, longevity of service, and perceived attitude change among AIDS volunteers. Journal of Personality and Social Psychology, 68(4), 671–686. https://doi.org/10.1037//0022-3514.68.4.671
 Pauline, G.  (2011). Volunteer satisfaction and intent to remain: An analysis of contributing factors among professional golf event volunteers. Pauline, G. (2011). Volunteer satisfaction and intent to remain: An analysis of contributing factors among professional golf event volunteers. International Journal of Event Management Research, 10. https://surface.syr.edu/researchcenter/26
 Paull, M. (2000). Managing Volunteer Performance: The Role of the Feedback Environment. Australian Journal on Volunteering, 5(2), 19-31.
Pilevar Moakher, E., Hamidi, M., Khabiri, M., & Honari, H. (2019). Designing and Defining a Volunteering Model for Sport Students in Iran. Journal of Human Resource Management in Sport, 6(1), 1-15. (In Persian) https://doi.org/10.22044/shm.2019.5216.1453
 Roshanfekr, P., Zakai, S. (2006). Youth, Social Capital and Voluntary Behaviors. Social Welfare Research Quarterly, 6(23), 113-146. (In Persian) 
Schlesinger, T., Egli, B., & Nagel, S. (2013). ‘Continue or terminate?’ Determinants of long-term volunteering in sports clubs. European Sport Management Quarterly, 13(1), 32-53. https://doi.org/10.1080/16184742.2012.744766
Shaw, S. (2009). It was all ‘smile for Dunedin!: Event Volunteer Experiences at the 2006 New Zealand Masters Games. Sport Management Review, 12(1), 26–33. https://doi.org/10.1016/j.smr.2008.09.004
Sheng, C. C., Hao, K. C., & Chieh, W. Y. (2023). Research on the Influence of Sports Volunteers’ Participation Motivation and Job Satisfaction on Re-Participation Intention-Taking the 2023 National Intercollegiate Athletic Games in Taiwan as an Example. Journal of Advances in Sports and Physical Education, 6(05), 62–66. https://doi.org/10.36348/jaspe.2023.v06i05.001
Terry, B., Pracht, D., Fogarty, K., Pehlke, T., & Barnett, L. (2013). The Similarities Between Volunteer Behavior and Consumer Behavior: A Study of Volunteer Retention. Journal of Extension, 51(6), 19. https://doi.org/10.34068/joe.51.06.19
Wisner, P. S., Stringfellow, A., Youngdahl, W. E., & Parker, L. (2004). The service volunteer – loyalty chain: an exploratory study of charitable not for profit service organizations. Journal of Operations Management, 23(2), 143–161. https://doi.org/10.1016/j.jom.2004.07.003
 Won, D., Chiu, W., Bang, H., & Bravo, G. A. (2021). Perceived organizational support on episodic volunteers' affective and behavioral outcomes: A case of the 2016 Rio Olympic Games. International Journal of Event and Festival Management, 12(2), 240–258. https://doi.org/10.1108/IJEFM-10-2020-0060
Wong, L. P., Chui, W. H., & Kwok, Y. Y. (2010). The Volunteer Satisfaction Index: A Validation Study in the Chinese Cultural Context. Social Indicators Research, 104(1), 19–32. https://doi.org/10.1007/s11205-010-9715-3
Wu, Y., Li, C., & Khoo, S. (2015). Predicting Future Volunteering Intentions Through a Self-determination Theory Perspective. VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations, 27(3), 1266–1279. https://doi.org/10.1007/s11266-015-9570-6

Files

History

  • Receive Date: 11 October 2023
  • Revise Date: 12 November 2023
  • Accept Date: 03 January 2025

Share

How to cite

Statistics