In collaboration with Payame Noor University and Scientific Association of Sports Management of Iran
The Role of Advertising In Absorbing The Male Teenagers To Taekwondo Schools In Zanjan, Based on AIDA Model

Esmaeel Dolatyarri; Hossein Poursoltani; Hamid Ghasemi

Volume 4, Issue 3 , February 2016, , Pages 107-122

  This paper aims to study the ‌ role of advertising‌ in attracting the male teengers to‌ taekwondo schools‌ in Zanjan based on AIDA model. The research  method is of descriptive – correlatinal  type  carried out as field stady. Its statistical population  included  ...  Read More