Compilation of the Pattern of Sports-Recreational Tourism Services in Big Cities

Document Type : Research Paper

Authors

1 Ph.D. Student, Department of Sports Management, Qeshm Branch, Islamic Azad University, Qeshm, Iran.

2 Assistant Professor, Department of Sports Management, Shiraz Branch, Islamic Azad University, Shiraz, Iran

3 Assistant Professor, Department of Sports Management, Qeshm Branch, Islamic Azad University, Qeshm, Iran.

Abstract

In this study, the tourism industry is more than just an industry, it is similar to the phenomenon of global and social dynamics, which has its own complexities. In the next few years, the tourism industry will be at the top of the world's existing industries in terms of income, and it will be the largest part of international trade. And the tourism industry affects all the different economic, political, cultural, social, and environmental aspects. In order to analyze the data, pre-processing of the data, including the calculation of descriptive statistics, has been used. Inferential statistics in this research are from the structural equation model Used. For the quantitative part of the research, the statistical community has identified 384 tourists and presented their demographic characteristics. The results of the present study showed that sports-recreational tourism services had the highest correlation index between constructs (Q^2) (0.416). And the digitalization of tourism services had no effect on the index of predictive communication between structures (0.0). Also, the results of the relationship between the strategic planning of tourism services and the quality of perceived intangible factors had the highest effect size (0.706) and the relationship between the characteristics of tourists and sports-recreational tourism services showed the lowest effect size (0.025).

Keywords

Main Subjects

References

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History

  • Receive Date: 25 February 2024
  • Revise Date: 01 May 2024
  • Accept Date: 27 May 2024

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