Document Type : Research Paper
Authors
Assistance Professor, Payame Noor University
Abstract
The purpose of research was factor analysis of strengths, weaknesses, opportunities, and threats of bidding and hosting international mega sporting events in Iran. The research was mixed methods of qualitative and quantitative. The statistical population of the research was 230 persons including sport management faculty members, managers and experts of sport organizational who were familiar with hosting sporting events. 25 managers and elite sport experts who were familiar with hosting mega sporting events were chosen purposely to qualitative samples. And based on Morgan table 141 persons were randomly chosen to quantitative sample. To achieve the research objectives, the list of strengths, weaknesses, opportunities, and threats of bidding and hosting mega sporting events in Iran were provided, and the final list was completed in 3 phases with Delphi method and with experts’ opinion. Then the self-made questioner with 61 questions was distributed among quantitative samples. Validity of the questionnaire15 was confirmed by 20 experts and the reliability was studied 30in ina pilot study with 30 subjects and calculated as 0.78 respectively. For data analysis the descriptive statistics and inferential statistics methods, including Kolmogorov- Smirnov, confirmed factor analysis by application of Lisrel software and SPSS software were used. And a Delphi method was used for qualitative section. Research findings.یافتهRes showed that there are 7 strengths, 21 weaknesses, 9 opportunities, and 9 threats for bidding and hosting international mega sporting events in Iran.
Keywords