In collaboration with Payame Noor University and Scientific Association of Sports Management of Iran
sports marketing
Identifying and Prioritizing the Challenges of Iranian Professional Sportswomen's Activities on Instagram

Hanieh Gholami; Saeed Sadeghi Boroujerdi; ABED MAHMUODIN; Hesam Kamanger

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2024.65820.3717

Abstract
  In this regard, the present research was conducted with the aim of identifying and prioritizing the challenges of Iranian professional Sportswomen's activities in this social media. The method of the present research is mixed and of the type of sequential exploratory design. The qualitative phase was ...  Read More

sports marketing
Measurement model of social network media interaction and relationship quality in the premier football league

Ali Akbar Sobhani; Asghar Moshabaki; Abdullah Naami; Mohammad Ehsani

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2024.67586.3763

Abstract
  When relationship marketing is used as a framework for the use of social media, it should also be used to guide the evaluation of the use of these media. The purpose of this article is to re-examine a model for measuring the interaction of fans through social media with their favorite sports team in ...  Read More

sports marketing
Identifying Sustainable Revenue Generation Strategies for Selected Sports Federations

ghodsyeh Sangtarash; vahid saatchian; javad mohammadkhani; Mohammad kashtidar

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2024.68499.3785

Abstract
  The aim of this study was to identify sustainable revenue generation strategies for selected sports federations (karate, judo, wrestling, taekwondo, canoeing, shooting and equestrian federations). The present research is an applied type in terms of purpose and an exploratory analysis in terms of method, ...  Read More

Designing a communication model of stimuli affecting the feelings and emotional needs of users of sports places in Yazd province based on Kansi engineering approach

seyed habiboloh Mirghafoori; mehran Ziaeian; pooria malekinejad

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2023.62398.3630

Abstract
  Kansei engineering is known as one of the most successful methods to understand customers' feelings and needs. This research tries to identify the factors affecting the feelings and emotional needs of the users of sports halls in Yazd province based on the Kansei engineering approach and the relationship ...  Read More

Sport Training
Validation of the football development model for the basic age groups of Ardabil province in the sport for all dimensions

Majid Habibzadeh; mehrdad moharramzadeh; Robab Mokhtari; masoud Imanzadeh

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2024.66503.3732

Abstract
  The purpose of this article is to validate the football development model of the basic levels of Ardabil province in the general dimension. The research method is of a quantitative type, which was carried out by a survey method, and the statistical population of the present study includes athletes, experts, ...  Read More

Sport Training
Analysis Role of Social Factors in the Self-efficacy of Physical Education Teachers

Amir Montazeri; Samira Feizi; امیر منتظری

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2023.65348.3718

Abstract
  The present study was conducted with the aim of investigating and analyzing the role of social factors in the self-efficacy of physical education teachers. His research method was descriptive-correlational. The statistical population of the research included all physical education teachers of Razavi ...  Read More

sports marketing
Identifying and explaining the relationship between the effective factors in creating an innovative sports organization and the performance of selected sports organizations

forogh asadi; Ali Mohammad Safania; Nasrollah Mohammadi

Volume 13, Issue 2 , September 2024

https://doi.org/10.30473/arsm.2024.67149.3758

Abstract
  The purpose of this research was to identify and explain the relationship between the effective factors in creating an innovative sports organization and the performance of selected sports organizations. The research method was mixed, in the qualitative part, the phenomenological analytical model was ...  Read More