In collaboration with Payame Noor University and Scientific Association of Sports Management of Iran
Determining the Contribution and Role of the Executive Organizations in Development of community Sport

Ghafouri Farzad; Mohamad Saeed Memarzadeh; salman alavi

Volume 8, Issue 1 , June 2019, Pages 11-32

  The purpose of this study is to determine the contribution and role of The Executive Organizationsin development of community sport. This research is a mixed research that is conducted in two qualitative and quantitative sections. In order to collect the research data, a deep interview was conducted ...  Read More

Vision of Organizational Sociability Components based on Servant Leadership Traits (Case Study; Youth and Sports Department of West Azarbaijan Province)

Behzad Ahadi; Mir Hasan Seyyed Ameri; Golale Rasoolazar

Volume 8, Issue 1 , June 2019, Pages 33-42

  The aim of this study was to anticipate the vision of organizational sociability components based on servant leadership traits in staff of youth and sports department  of West Azarbaijan province.. The method used in this research is descriptive correlation. Statistical population includes all staff ...  Read More

Obstacles and Challenges of University Students' Sports Marketing (Case Study: Payame Noor University)

Abdol Mehdi Nasirzadh; zara Frahani; leila soltanian

Volume 8, Issue 1 , June 2019, Pages 43-56

  The aim of present research is to identify the obstacles and challenges of university students' sports marketing at Physical Education department ofPayame Noor university. This research was a descriptive analytical research. The statiscal populations were Director Generals of Physical Education department, ...  Read More

Developing Ethical Regulation for Athletes in Wrestling Federation of Iran

Farzin Moradian Farsani; tahereh azmsha; Abdolrahman Mehdipour; Seyyed Hoseyn Marashian

Volume 8, Issue 1 , June 2019, Pages 57-68

   The aim of the present study is to develop ethical regulation for athletes in Wrestling federation of Islamic republic of Iran. The statistical population of the study consisted of members of the National Freestyle and Greco-Roman team, wrestlers of the most prominent provinces, federation members, ...  Read More

Designing Qualitative Model for Economic Development of Iran's Sports Industry with World-Class Manufacturing Approach

FOROUGH MOHAMMADI; Masoumeh Kalateh Seifari; Mohammad hossein razavi; Mohammad Farsijani

Volume 8, Issue 1 , June 2019, Pages 69-84

  Organizations need to respond more quickly to changing needs, in order to improve their competitive advantage and to operate in global markets. This accountability is possible through global production management. Therefore, the purpose of this study was to develop an economic development model for Iran's ...  Read More

The Role of Social Media Marketing in Causal Relationship of Brand Love and Viral Marketing among Customers of Selected Sportswear Brands

Leila Sadrnia; Mohsen Bagherian Farahabadi; S.Salaheddin Naghshbandi

Volume 8, Issue 1 , June 2019, Pages 85-94

  The aim of this study was to identify the role of social media marketing in casual relationship of brand love and viral marketing among the customers of selected sportswear brands. This research was applied in terms of purpose and descriptive-survey in terms of nature, it is a correlation type. The ...  Read More

Determining Degree of Importance of Marketing Strategies for Premier League Football Clubs by AHP

Alireza Eizadi; Gholamreza SHabanibahar; mahmood goodarzi; habib honari

Volume 8, Issue 1 , June 2019, Pages 95-105

  Since  government funds is limited to develop sports infrastructure, earning more and monitoring costs for sports programs and organization’s goals are considered. Clubs budget is reached to unprecedented figures in the tens or even hundreds of million dollars. As the clubs moved on to the ...  Read More

Designing Model of Wrestling Improvement Strategies of Kermanshah Province from Experts' Viewpoint

Ali Heyrani; saeed khanmoradi; Zahra Rezvani

Volume 8, Issue 1 , June 2019, Pages 107-124

  The purpose of this study was to design wrestling improvement strategies for  Kermanshah province from the point of view of the experts. The methodology was mixed (qualitative and quantitative). The Sample in the qualitative section was based on theoretical saturation and seven people were selected. ...  Read More

Motivation Analysis of Sports Programs Viewers through Traditional and New Media

Masomeh Babaei Mobarakeh; mehdi kohandel; Abas khodayari; Mahvash Noorbakhsh; Ali Zarei

Volume 8, Issue 1 , June 2019, Pages 125-137

  Correct understanding of consumer behavior is one of the key factors in successful marketing strategies for businesses and business organizations. The purpose of this study was to analyze the motivation of sports program viewers through traditional and new media. After identifying the stimulant variables ...  Read More

Developing Strategic Plan of Sport for All and Championship Sport of Islamic Azad University Using SWOT-ANP

Reza Abbasi bakhtiari; Abolfazl Farahani; Loghman Keshavarz

Volume 8, Issue 1 , June 2019, Pages 139-153

  The aim of this study was to develop strategic plan of sport for all & championship sport of Islamic Azad University.. To analyze the findings and to determine the appropriate strategy SWOT analysis (SWOT) and to prioritize strategies (ANP) is used. To collect data from interviews, library and field ...  Read More